Gretchen Wilson

The Redneck Wonder Woman Gretchen Wilson has stepped up and launched her own record label.
Redneck Records, is her new imprint and she will act as label President, overseeing all operations. Smith Music Group’s Bob Mitchell has been named Strategic Consultant/Radio Promotions, with CO5/Nashville spearheading the label’s promotion efforts.

Wilson’s not moving slowly either with her first single called “Work Hard, Play Harder,” going for adds to radio Oct. 26, with the album I Got Your Country Right Here to be released early next year. Also, Redneck has inked a deal with Sony’s RED Distribution, and publicity will be headed by Campbell Entertainment.

Wilson, who very recently parted ways with Sony / Columbia Nashville, has put out a string of non-hits and is due for the right song to come her way. Will “Work Hard” work now?